School Social Media Management Workshops
London - Wednesday 15th November
£199 (max 10 delegates)
For primary and secondary school leaders (Heads, SLT, Business Managers, Governors, Safeguarding Leads) and school marketers - anyone responsible for managing or setting up social media in their school.
£199 (max 10 delegates)
For primary and secondary school leaders (Heads, SLT, Business Managers, Governors, Safeguarding Leads) and school marketers - anyone responsible for managing or setting up social media in their school.
Venue
London - tba
All courses are full day events from 9.30-3.30 - with time set aside to meet your school's own social media needs!
We can also tailor this course for your school or Academy Trust - call or email to discuss!
All courses are full day events from 9.30-3.30 - with time set aside to meet your school's own social media needs!
We can also tailor this course for your school or Academy Trust - call or email to discuss!
Why does your school need social media help? Book this workshop if you…
- want to use social media to effectively and efficiently communicate with parents and the wider community
- need to safeguard students from the harmful effects of social media
- want to use the latest technology to track your school's presence on social media
- need to prepare your school for crisis communication using social media
What will you get from the workshop?
What will the workshop cover?
'The Good'
'The Bad'
'The Ugly'
- Safeguarding, social media and media relations (PR) guidelines
- A huge list of ideas to explore with others in your school and community
- The chance to try out the latest social media management and monitoring software
What will the workshop cover?
'The Good'
- The latest facts and figures about social media use
- Advice on researching and choosing the right social media platforms for your communities
- How best to share stories on different social media
- How to grow and engage stakeholders and build communities
- Managing multiple social media accounts in a busy school
'The Bad'
- Monitoring mentions of your school and rating its reputation
- Handling negative comments on social media
- Using social media in a crisis
'The Ugly'
- Safeguarding students
- Safeguarding staff
- Ensuring your social media policies comply with 'Keeping children safe in education 2016'
Workshops will be led by...
Simon Hepburn spent 10 years working in marketing in industry and consultancy. This included managing a £1.5m advertising budget for Reed, advising Vodafone on improving its image as an employer, and developing a new practice in one of the UK's leading reputation management consultancies, Communications Management. He retrained as a teacher at the Institute of Education, London, has spent the last 10 years working as a teacher and Head of Department in state and private schools, and has trained over 100 schools in marketing. He is the author of 'Marketing Your School'.
Call Simon on 0161 818 8305 or email simon@marketingadviceforschools.com to find out more and book your place.
Simon Hepburn spent 10 years working in marketing in industry and consultancy. This included managing a £1.5m advertising budget for Reed, advising Vodafone on improving its image as an employer, and developing a new practice in one of the UK's leading reputation management consultancies, Communications Management. He retrained as a teacher at the Institute of Education, London, has spent the last 10 years working as a teacher and Head of Department in state and private schools, and has trained over 100 schools in marketing. He is the author of 'Marketing Your School'.
Call Simon on 0161 818 8305 or email simon@marketingadviceforschools.com to find out more and book your place.
Simon Hepburn
Feedback from Previous Workshops
'Very informative, Great to be able to put together an action plan & get advice.'
'There was so much to cover and discuss.'
'Excellent course, very useful & great advice & tools'
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